Retail Associate Membership
What does it mean to be a
Freshmark
Retail Associate Membership
Freshmark's Retail Associate Membership is exclusive only to Greengrocers. It has been designed to unify the fresh produce industry right across the entire value chain. Becoming a Retail Associate Member will not only give you the benefits awarded to Associate Members, but will also give you access to the national retail program called 'A better choice!'. ‘A Better Choice’ supports members with aligned marketing and advertising strategies that target consumers, and highlights the benefits of shopping at an independent retailer.
Showing Support
Freshmark understand the importance of supporting the entire supply chain, which is why we are the only organisation who represents greengrocers and their advocacy requirements. By uniting greengrocers with the entire supply chain will ensure the path to the future is mutally beneficial.
Retail Associate Membership
Advantage
Deciding to become a Retail Associate Member means you have committed to being part of the New South Wales fresh produce community of individuals and organisations to create a solid and resilient industry.
A better choice!
Representing Greengrocers
Retail Association Membership gives you access to the national marketing program ‘A better choice!’. This program aims to increase consumer awareness of the benefits of shopping at independent retailers and market share through tailored activities that encourage purchase behaviour via consolidated media buying programs that offer the best value.
Access to AFEI
Advising and Representing Employers
Retail Associate Membership gives you FREE access to the Australian Federation of Employers and Industries (AFEI). They advise, represent and assist employers in meeting their workplace regulation obligations, assisting you with human resources management, provides WHS information and a wide range of training and, more importantly, seek appropriate regulation from the government. They also have an in-house legal firm, AFEI Legal.
Products & Services
Improving Business Efficiencies
Freshmark provides products and services designed to help improve your business’s efficiencies that later translate into a sustainable and prosperous future. Our portfolio continues to expand to ensure we meet the demands of our members. We also engage with business partners, such as EFEX.
Retail Associate
Membership
Your membership will support a program aimed at promoting positive messages and increase consumer engagement and loyalty to keep the Aussie fruit and vegetable industry thriving
for generations to come.